What it does:
The HTA Garden Retail Monitor lets garden centres compare their sales performance with regional and national averages. When trade is down it helps you see if there are any issues, or whether most garden centres are all in the same boat. You can also see strengths and weaknesses in your business and use the data in business plans or in discussions with your bank.
How it works:
If you're a UK garden centre with a NedFox Cloud-Based ePOS system, you can use the GRM (Government Relationship Management). You need to give the HTA information about the department structure in your ePOS system and fill out a registration form with details of who you want to allow to see the reports. The HTA then sort out data transfer with NedFox, and data is automatically submitted into the system. Once that's done, you'll be able to log into your online GRM report and run benchmarking reports until your heart's content.
No having to type data in, no hassle, it's that simple!
A short example:
Looking into things in a bit more detail, we can compare gross profit margins in the store with national averages. For August 2016 our garden centre improved its gross profit margin in live plants, bulbs and seed from 54.9% in August 2015 to 58.2% in August 2016. That compares favourably with garden centres nationally where margins in the category were flat. We could also look at that in terms of real pounds rather than percentages too. On the other hand margins have fallen on outdoor living ranges, but this looks to be consistent with the market generally suggesting market forces may be the cause.
For further information visit: HTA Garden Retail Monitor
Garden Retail Monitor
Sales and business bench marking for horticulture.